Skip to Main Content
Management Communication, 7th Edition
book

Management Communication, 7th Edition

by James S. O'Rourke
March 2023
Intermediate to advanced content levelIntermediate to advanced
528 pages
22h 46m
English
Routledge
Content preview from Management Communication, 7th Edition

Case 1.3: Domino’s “Special” DeliveryGoing Viral through Social Media

DOI: 10.4324/9781003331490-4

We all have our secret ingredients … and in about five minutes they will be sent out on delivery where somebody will be eating these. Yes, eating ‘em. And little did they know that cheese was in his nose and that there was some lethal gas that ended up on their salami. Now, that’s how we roll at Domino’s!1

Mondays are never anyone’s favorite day to be at work. But, for Tim McIntyre, VP of Corporate Communications at Domino’s Pizza, Monday, April 13, 2009, might rank as the worst Monday he had experienced in his 25 years with the company.2 While wrapping up his workday at the corporate office in Ann Arbor, Michigan, McIntyre received an e-mail ...

Become an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
and much more.
Start your free trial

You might also like

A Guide to the Project Management Body of Knowledge (PMBOK® Guide) – Seventh Edition and The Standard for Project Management (ENGLISH)

A Guide to the Project Management Body of Knowledge (PMBOK® Guide) – Seventh Edition and The Standard for Project Management (ENGLISH)

Project Management Institute
HBR Guide to Critical Thinking

HBR Guide to Critical Thinking

Harvard Business Review

Publisher Resources

ISBN: 9781000845976