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Managerial Communication and the Brain by Dirk Remley

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CHAPTER 9

Oral Presentations and In-Person Meetings

Attending a presentation and being in the same room with the speaker brings about a very different communication experience than reading her words. A physical proximity between speaker and audience creates a different rhetorical effect. In this chapter, we consider how nonverbal attributes of the message further affect the rhetoric of the message, which can affect a decision regarding mode of delivery. It may be most convenient to send an e-mail to a coworker, but the message may be more effective for a few reasons if you meet with them in person.

Social Presence

The concept of “Social Presence Theory” posits that the more one is perceived as “real,” the closer another feels to that person. ...

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