4CASE STUDYEvery Knock’s a Boost

An Interview with Mark Tercek, President and CEO of The Nature Conservancy

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How would you describe your most important mentor?

My most important mentor is a guy I worked with for years. He was my boss and then became a peer. He always told me in a very direct way what he thought I should do in difficult circumstances. In my heart of hearts, I already knew his advice was the right thing to do. But I would try to rationalize not doing it because it was the awkward stuff. He was a good mentor because he would make me do it. “You have to do X, Y, and Z,” he would say, and there was no alternative. Even if it was difficult, ...

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