Chapter 11Integrating Social Tech with Velocity
Technology is a set of tools, and in the hands of someone who understands how to use them they can almost appear magical. The past 20 years have been a wonderful time to be a manager in that new technologies have kept us on our toes. We navigated the integration of personal computers and all of their personal productivity tools into our daily skill sets. Then along came the Web and we had to learn to leverage the many benefits it’s brought us. The first generation of Web tools were focused on e-commerce and using the Internet as a powerful new way to drive revenue. This Web 1.0 capability completely reordered industries like the travel, classified ads, and music spaces and forever changed how people ...
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