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Managing and Delivering Performance by Bernard Marr

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Part I

Identifying and Agreeing What Matters

Identifying and agreeing on strategic objectives and priorities is essential in any government and not-for-profit organization. However, I see many of these organizations struggling to agree on strategic priorities. One reason for this is the fact that they often have different external stakeholders with differing, and sometimes opposing, external demands and requirements. As a consequence, organizations have difficulties answering the question of why they exist and struggle to agree on their key output and outcome deliverables. Is your organization here to serve the government, the citizens or a specific community? If you or anybody in your organization finds it difficult to answer this or if they ...

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