Book description
The ultimate guide that will help readers define themselves, achieve their goals, and make the right kind of lasting impression.
Table of contents
- CONTENTS
- ACKNOWLEDGMENTS (1/2)
- ACKNOWLEDGMENTS (2/2)
- INTRODUCTION: What Branding Can Do for You (1/7)
- INTRODUCTION: What Branding Can Do for You (2/7)
- INTRODUCTION: What Branding Can Do for You (3/7)
- INTRODUCTION: What Branding Can Do for You (4/7)
- INTRODUCTION: What Branding Can Do for You (5/7)
- INTRODUCTION: What Branding Can Do for You (6/7)
- INTRODUCTION: What Branding Can Do for You (7/7)
- CHAPTER 1: Who Am I and How Did I Get Here?: STEP ONE: Do the Brand YOU Audit (1/5)
- CHAPTER 1: Who Am I and How Did I Get Here?: STEP ONE: Do the Brand YOU Audit (2/5)
- CHAPTER 1: Who Am I and How Did I Get Here?: STEP ONE: Do the Brand YOU Audit (3/5)
- CHAPTER 1: Who Am I and How Did I Get Here?: STEP ONE: Do the Brand YOU Audit (4/5)
- CHAPTER 1: Who Am I and How Did I Get Here?: STEP ONE: Do the Brand YOU Audit (5/5)
- CHAPTER 2: What Do I Stand for Today?: STEP TWO: Assess Your Brand YOU Image (1/4)
- CHAPTER 2: What Do I Stand for Today?: STEP TWO: Assess Your Brand YOU Image (2/4)
- CHAPTER 2: What Do I Stand for Today?: STEP TWO: Assess Your Brand YOU Image (3/4)
- CHAPTER 2: What Do I Stand for Today?: STEP TWO: Assess Your Brand YOU Image (4/4)
- CHAPTER 3: What Do I Want to Stand For?: STEP THREE: Determine Your Brand YOU Identity and Essence (1/7)
- CHAPTER 3: What Do I Want to Stand For?: STEP THREE: Determine Your Brand YOU Identity and Essence (2/7)
- CHAPTER 3: What Do I Want to Stand For?: STEP THREE: Determine Your Brand YOU Identity and Essence (3/7)
- CHAPTER 3: What Do I Want to Stand For?: STEP THREE: Determine Your Brand YOU Identity and Essence (4/7)
- CHAPTER 3: What Do I Want to Stand For?: STEP THREE: Determine Your Brand YOU Identity and Essence (5/7)
- CHAPTER 3: What Do I Want to Stand For?: STEP THREE: Determine Your Brand YOU Identity and Essence (6/7)
- CHAPTER 3: What Do I Want to Stand For?: STEP THREE: Determine Your Brand YOU Identity and Essence (7/7)
- CHAPTER 4: I Can Get There from Here!: STEP FOUR: Position Your New Brand YOU (1/9)
- CHAPTER 4: I Can Get There from Here!: STEP FOUR: Position Your New Brand YOU (2/9)
- CHAPTER 4: I Can Get There from Here!: STEP FOUR: Position Your New Brand YOU (3/9)
- CHAPTER 4: I Can Get There from Here!: STEP FOUR: Position Your New Brand YOU (4/9)
- CHAPTER 4: I Can Get There from Here!: STEP FOUR: Position Your New Brand YOU (5/9)
- CHAPTER 4: I Can Get There from Here!: STEP FOUR: Position Your New Brand YOU (6/9)
- CHAPTER 4: I Can Get There from Here!: STEP FOUR: Position Your New Brand YOU (7/9)
- CHAPTER 4: I Can Get There from Here!: STEP FOUR: Position Your New Brand YOU (8/9)
- CHAPTER 4: I Can Get There from Here!: STEP FOUR: Position Your New Brand YOU (9/9)
- CHAPTER 5: If It’s to Be, It’s Up to Me!: STEP FIVE: Set Your Brand YOU Goals (1/5)
- CHAPTER 5: If It’s to Be, It’s Up to Me!: STEP FIVE: Set Your Brand YOU Goals (2/5)
- CHAPTER 5: If It’s to Be, It’s Up to Me!: STEP FIVE: Set Your Brand YOU Goals (3/5)
- CHAPTER 5: If It’s to Be, It’s Up to Me!: STEP FIVE: Set Your Brand YOU Goals (4/5)
- CHAPTER 5: If It’s to Be, It’s Up to Me!: STEP FIVE: Set Your Brand YOU Goals (5/5)
- CHAPTER 6: I Can Build My Own Personal Roadmap on My Own Terms: STEP SIX: Establish Your Brand YOU Strategies (1/4)
- CHAPTER 6: I Can Build My Own Personal Roadmap on My Own Terms: STEP SIX: Establish Your Brand YOU Strategies (2/4)
- CHAPTER 6: I Can Build My Own Personal Roadmap on My Own Terms: STEP SIX: Establish Your Brand YOU Strategies (3/4)
- CHAPTER 6: I Can Build My Own Personal Roadmap on My Own Terms: STEP SIX: Establish Your Brand YOU Strategies (4/4)
- CHAPTER 7: I Am Ready to Commit to My Action Plan: STEP SEVEN: Implement, Monitor, and Adjust Your New Brand YOU (1/4)
- CHAPTER 7: I Am Ready to Commit to My Action Plan: STEP SEVEN: Implement, Monitor, and Adjust Your New Brand YOU (2/4)
- CHAPTER 7: I Am Ready to Commit to My Action Plan: STEP SEVEN: Implement, Monitor, and Adjust Your New Brand YOU (3/4)
- CHAPTER 7: I Am Ready to Commit to My Action Plan: STEP SEVEN: Implement, Monitor, and Adjust Your New Brand YOU (4/4)
- COMMENCEMENT
- GLOSSARY OF BRANDING TERMS (1/2)
- GLOSSARY OF BRANDING TERMS (2/2)
- INDEX
- ABOUT THE AUTHORS
Product information
- Title: Managing Brand YOU: Seven Steps to Creating Your Most Successful Self
- Author(s):
- Release date: July 2008
- Publisher(s): AMACOM
- ISBN: 9780814410691
You might also like
book
Woman of Influence: 9 Steps to Build Your Brand, Establish Your Legacy, and Thrive
Reinvent yourself as a woman of influence—and be the leader you aspire to be Have you …
book
Discover Your CEO Brand: Secrets to Embracing and Maximizing Your Unique Value as a Leader
Ride your personal brand to the highest level in your field! ”A combination of inspiration and …
book
How to Design a Life Worth Smiling About: Developing Success in Business and in Life
You are designed to smile! If you're wondering why you don’t smile more in your life, …
book
A Culture of Purpose: How to Choose the Right People and Make the Right People Choose You
How innovative leaders create meaningful cultures that attract and retain top talent Building a culture of …