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Managing for Responsibility by Kemi Ogunyemi, Merrill Csuri, Radha R. Sharma

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CHAPTER 14

Sustainable Management Practices

Sustainability or CSR?

Christian Katholnigg

Sustainability and sustainable development have been defined in many ways, but the most frequently quoted definition is from “Our Common Future,” better known as the Brundtland Report (WCED 1987)

Sustainable development is development that meets the needs of the present without compromising the ability of future generations to meet their own needs. It contains within it two key concepts:

  • the concept of needs, in particular the essential needs of the world’s poor, to which overriding priority should be given; and

  • the idea of limitations imposed by the state of technology and social organization on the environment’s ability to meet present and future needs. ...

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