CHAPTER 4
PROJECTS AND MANAGEMENT
If you are planning for a year, plant rice; for 20,plant a tree; for 100, develop people.
—Guan Zhong (720–645 BCE)
This chapter focuses on the strategy-project-operations triad. First, we examine the nature of projects and how they relate to strategic and operational management. Next, we highlight the key characteristics of projects and project management. Then, we examine the roots of project management to gain insight into how it informs but also impairs how it is practiced today.
SIMILARITIES AND DIFFERENCES BETWEEN PROJECT AND STRATEGY
Project and strategy have striking similarities and marked differences, which are sources of synergy and of tension. As with strategy, a “good project” requires a comprehensive ...
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