ADKAR model. See Prosci’s ADKAR model
audience-specific communication, 9
belief, OCM, 10–13
benefits of OCM experts
outsourcing, 15–17
PMO, 17–18
business benefits, 49–50, 62
business case document, 74–78
business group, 42–43
business leadership, 96
change initiative, 12
change management program, 2
collaboration, 55–56, 64
commitment, 56–58, 65
communication calendar, 87
communication, OCM, 8–9
communication plan, 34–35, 84–87
communication vehicles, 86–87
competitive edge, business requirements, 76
cost control, business requirements, 75
customer relationship management (CRM) solution, 12–13
customer satisfaction, retention, attraction (business requirements), 76
data management, 103–105
decision-making, business requirements, 75–76 ...
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