Social media in loosely-coupled systems
As loosely-coupled systems, libraries can use social media tools to strengthen their advantages. Librarians can use social media tools to capture knowledge, collaborate, extend their marketing, give staff and users a voice, and connect the virtual world to the physical world. Librarians must be aware of the disintermediation of traditional media caused by disruptive technologies. Library leaders must allow their libraries to remain flexible enough to adapt while tightening their loose system to share information and collaborate.