4 MANAGE YOUR PERSONAL BRAND

You are a highly competent, technically excellent project manager who delivers results time after time, so why are your efforts being ignored? Unfortunately, it is often not enough to do a good job, but you also have to make sure you are seen by project sponsors to be doing a good job. And not only are project sponsors frequently uninterested in your activities, they also have a very different idea to you as to what constitutes a job well done.

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THE IMPORTANCE OF A PROFESSIONAL PROFILE

‘Would you hire an individual dressed up in a bed sheet as a make-shift toga?’ says Dr. Andrew Makar, an IT programme manager and ...

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