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Map the Future of Design for Enhanced Customer Experience by Deepa Prahalad, Ravi Sawhney

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FTPress Delivers Elements

An e-burst of inspiration for business and life.

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Effective Branding Begins with a Name

Get branding right from the start, with great product names, powerful differentiators, and meaningful, motivating, memorable taglines.

Brian D. Till Donna HecklerISBN: 978-0-13-706124-2$1.99

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Do You Matter?

Use design to build products, services, and experiences that truly matter to your customers’ lives...that they can’t live without!

Robert Brunner Stewart Emery Russ HallISBN: 978-0-13-706164-8$1.99

Why Your Company Must Have a Design ...

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