Chapter 1. Mapping Big Data

This report will analyze the “big data” market space, using social network analysis (SNA) of the network of partnerships among vendors. It’s the first of its kind—this market report is entirely data driven.

In this report, we collect data from the Web, analyze it to produce insight, and interpret insight to produce market intelligence. Our data comes from partnership pages on vendor websites. The primary analytic tool in our toolbox is social network analysis.

The primary tenet of network analysis is that the structure of social relations determines the content of those relations.

Social Network Analysis: Recent Achievements and Current Controversies

Please note that many of the images in this report are complex and difficult to view in print. We encourage you to download the free ebook version of this report, where you can zoom-in and view each figure in detail.

Questions

In this report, we’ll ask and answer the following questions:

  • Who are the major players in the big data market?

  • Who is the leading Hadoop platform vendor?

  • What sectors make up big data, what are their properties, and how do they relate?

  • Which partnerships are most important? Who is doing business with who?

About Relato

This report was created by Relato. Founded in January 2015 by CEO Russell Jurney, Relato maps markets to drive sales and marketing by discovering new leads and unexplored market segments. The Relato platform lets you explore the markets you sell in to ...

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