Preface

Mapping Motivation for Coaching is a practical guide to understanding how personal and career development is underpinned by motivation, and how coaching and Motivational Mapping (“Mapping”) are perfectly complementary activities. Also, this work is cumulative: it builds on the foundation of Mapping Motivation,1 the primary source book published by Gower in 2016. But it is also a standalone, and one need not have read the previous book in order to derive enormous benefit from this one. Those readers, however, who have the Expert motivator in their top three profile will almost certainly want to study the former publication after they complete this volume, if only to deepen their understanding further!

But having referred to the “Expert” ...

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