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Marketing Metrics: 50+ Metrics Every Executive Should Master by David J. Reibstein, Phillip E. Pfeifer, Neil T. Bendle, Paul W. Farris

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Marketing Metrics

50+ Metrics Every Executive Should Master

Paul W. FarrisNeil T. BendlePhillip E. PfeiferDavid J. Reibstein

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, interactive tutorials, and more.

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