Chapter 24

Ten Future AI Developments to Watch For

IN THIS CHAPTER

Bullet Letting AI play with content creation

Bullet Making both products and ads specific for each person

Bullet Offering virtual reality shopping

Bullet Predicting the future of consumer wants

When exploring future artificial intelligence (AI) developments, you’d be wise to work with the assumption that — in our technologically driven future — human imagination may be the only factor limiting our progress. Even if you look just a few years out, you may foresee several AI developments to be mindful of. These AI developments will invariably begin to change the face of marketing when they enter mainstream programs and processes. In this chapter, I present ten AI developments that marketers should anticipate, along with those developments’ potential impact on the marketing landscape. Staying abreast of these advancements is crucial for marketers aiming to lead in the AI era.

Quantum Computing–Aided AI

Quantum computing uses quantum-mechanical phenomena (such as superposition and entanglement; see the title Quantum Physics For Dummies, 3rd Edition ...

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