Key areas we will cover in chapter 7:
- using Google+ for SEO
- why Google+ is different from the rest
- the power of Google authorship.
Google+ is a social media platform that sits somewhere between Facebook and LinkedIn. Owned by Google, it has great search engine capabilities, particularly for a bricks-and-mortar business.
Quick stats plus.google.com
Here are some interesting Google+ stats:
- it was launched in 2011
- there are over a billion registered users worldwide
- it recently stipulated that if you wanted any other Google product such as Gmail, you had to open a Google+ account too, which is one reason it has created such a large user base, but not all users are active.
Advantages of Google+
With Facebook being your coffee shop of conversation, and LinkedIn being your boardroom, it’s hard to see where Google+ fits in, and that ...