image CHAPTER 7

The Realignment Challenge

If Stefan Eisenberg knew anything, it was how to manage in times of crisis. After all, he’d overseen a relatively quick and successful turnaround of European manufacturing operations at Careco Devices, a multinational medical devices company. He was less sure, however, that this sort of approach would be effective in his new role at the firm.

Before joining Careco, Stefan, a hard-driving, no-nonsense executive, had spent fourteen years moving up the ranks in manufacturing at a leading automaker headquartered in southern Germany—starting as a productivity analyst and ending up as the general manager of the firm’s ...

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