August 2015
Beginner
320 pages
8h 21m
English
Content preview from Mastering Services Pricing
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Pricing controls and capabilities
Building pricing capabilities by Robert Browne
The role of pricing in the organisation
BUILDING PRICING CONTROLS
When we come to implementing better pricing in service firms, paying attention to the most basic sales and delivery behaviours can have a substantial impact upon the prices that can be achieved and the profit returned. This may be due to the high human involvement in the design and delivery of services – it’s not like running a production line for physical goods where uniformity is more easily implemented. The fact is that remuneration policies ...
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I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.