Mastering the World of Selling: The Ultimate Training Resource from the Biggest Names in Sales

Chapter 57. The Real Secret to Effectively Enrolling and Selling

Michael Oliver

Natural Selling

Having worked with tens of thousands of network marketers and direct salespeople, I've noticed that success, and the money that goes with it, comes to those who have . . .

• The willingness to learn.

• The desire to change their present situation.

• The commitment to take action.

There's also something else that's even more important. And that's making one simple principle the cornerstone of their business: Putting the needs of their potential partners and customers first, and their own needs second.

Sounds simple enough, and yet how many distributors and direct sales people really do this, both mentally and practically?

ASKING QUESTIONS IS THE KEY TO SUCCESSFUL ENROLLING AND SELLING

Successful and consistent enrolling and selling has little to do with you, your story, your passion, or convincing anyone of anything so that you can get what you want. It's helping people get what they value and want the most.

People make changes based on feeling dissatisfied with their present situation. Allow them to talk about their thirst, and how it feels first, and then offer them your solution, if it's appropriate to do so.

Ask the questions that will uncover whether any dissatisfaction exists. If it does, find out whether they are prepared to do something about it, before even thinking about presenting your solution.

The secret to significantly increasing your results is to ask for information first before you give ...