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Matching Services to Markets by H.B. Casanova

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CHAPTER 4

Time-Invariant Market Structure

The Commodities & Breakthroughs Spectrum

To do so, we will want to examine economic-exchange (market) offerings familiar to all. And we will want them to help establish boundary conditions for the entire set of these market offerings.

These boundary examples will help encompass the wider spectrum of all market offerings, so as to allow for the creation of a taxonomy of such, whether they be service- or materiel-intensive, bleeding-edge technology, or recycled industrial detritus.

The most compelling boundary examples of market offerings are the two domains of commodities on one end and breakthroughs on the other. Between those two pillars lie every market opportunity humans may encounter.1

This polarity ...

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