Maximizing Project Success through Human Performance

CHAPTER 9

Using SWOT Analysis to Reorganize Your Existing Team

SWOT analysis is a powerful technique for analyzing an organization’s strengths, weaknesses, opportunities, and threats, or “SWOT.” It’s a tool more commonly used for assessing business opportunities than for assessing teams, but I’ve been using it for that purpose for many years. I’ve created a two-step process to get an in-depth look at individuals’ skillsets and use that information to reorganize a team for optimum results.

But first, I’ll explain how I’ve redefined SWOT analysis for team use. SWOT analysis first identifies a team member’s strengths and weaknesses, and then examines ...