CHAPTER 13Case Study: Return on Investment in Leadership Development for Cross-Functional Managers*

THIS CASE DESCRIBES how one organization—a leading car rental corporation—implemented a program to improve profitability and efficiency by developing leadership competencies for first-level managers. The learning and development team was asked to identify measures influenced by this program and link these competencies to job performance and business impact. However, the team was faced with a difficult challenge because it was not given the time, resources, or encouragement to conduct a comprehensive analysis to link the need for leadership development to business needs. Could the participants help with this task? This is an excellent example of ...

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