A large construction aggregates company with 300 plants was facing a typical challenge. Although it was successful, there was an opportunity to improve. In a low-cost industry, the company struggled to keep operating costs below the target numbers. However, company executives believed that if employees were more engaged, plant-operating costs should be reduced. A survey was administered to confirm the status of engagement, and the results were much lower than expected. The employee engagement system needed to be revised. The vice president of operations agreed, and approved a project that involved:

  adjustments in job descriptions and responsibilities

  a revision of the definition of engagement

  formal training with employees and ...

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