February 2014
Intermediate to advanced
392 pages
14h 55m
English
book
Media Production, Delivery and Interaction for Platform Independent Systems: Format-Agnostic Media
by Graham Thomas, Georg Thallinger, Ben Shirley, Javier Ruiz-Hidalgo, Omar Niamut, Jean-Francois Macq, Oliver Schreer
Content preview from Media Production, Delivery and Interaction for Platform Independent Systems: Format-Agnostic Media
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5
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5.1 Introduction
In recent years, we have witnessed significant changes in the way people consume media, in particular in digital form. These trends include increasing levels of interactivity, increasing screen resolutions, spatial sound with higher fidelity and a steep growth of media consumption on mobile devices. The TV industry has responded to these trends in various ways. Content is often produced at different fidelity levels, for instance with SD and HD (and soon 4K) offerings of the same TV channel, and reframed versions are sometimes created for viewing on small mobile displays. From a high-level perspective, one can observe that these approaches are actually contributing to a multiplication of formats, being deployed over several media delivery chains. Relatively modest interactivity or personalisation features are offered, and most of the time these are confined to the second screen only. In contrast, the format-agnostic paradigm advocated in this book (cf. Section 2.9) has the objective of changing the way content is produced at the source, so that the highest levels of quality and flexibility are maintained as far through the delivery chain as possible, giving more possibilities for the content to be customised based on the preferences of the ...
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I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.