CHAPTER 1Having a Vision
We are told that talent creates its opportunities. But it sometimes seems that intense desire creates not only its own opportunities, but its own talents.
—Eric Hoffer, author and philosopher1
This chapter introduces what this book is all about: building a successful micro-ISV. But before getting into all the plans and practices of creating an Internet-based, self-funded, start-up company to sell software, a service, or a product (and make a nice pile of change in the process), I'll discuss a few issues. For example, is it really possible you can—from scratch—build a real, live company in today's global, interconnected, multinational marketplace? And if you can in theory do that, how do you in practice decide on and ...
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