The rise of blogging demonstrated something that was always true about the Web, but that got somewhat lost in the feverish explosion of online sandwich delivery and multimillion-dollar sock puppets in the late 1990s web bubble: the Web is about people and their relationships. It's about what we feel and believe, and it's about conversations—online and in person.

The last chapter covered how microformats help make contacting people (and organizations) easier. In this chapter, you'll see how microformats help mark up another piece of extremely common information, events, with the hCalendar microformat. An event might be something as informal as coffee with a friend, a party you are throwing, or an internal meeting ...

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