Microsoft® Business Intelligence For Dummies®

Chapter 18. Ten Ways to Boost Your Bottom Line with Microsoft Business Intelligence

In This Chapter

• Using Microsoft BI to increase efficiency, agility, and visibility

• Making deep use of SQL Server and SharePoint

• Finding out how data mining can increase ROI

• Boosting your bottom line through human business intelligence

A penny saved is a penny earned.

—Benjamin Franklin

Walk in the door of any organization, and sooner or later you hear some buzz about operating in a more optimal and efficient manner — the mantra and primary driving force for just about every technology project for the last thirty-or-so years. No surprise that the expected return on the dollars invested in all that high-tech stuff is the deciding factor that gives the green light to a technology implementation. Unfortunately, sometimes realism can go out the window at that point. Used (ahem) intelligently, Microsoft Business Intelligence can help your organization add to its bottom line in a number of realistic ways. Return on investment (ROI) can be difficult to determine, but you can zero in on where a Microsoft BI solution can increase your ROI — the secret, O seeker of optimal efficiency, is to identify and closely track the appropriate metrics.

That's exactly what this chapter helps you do. In ten different ways. Read on. In this chapter you will explore how Microsoft BI can be used to increase efficiency, agility, and visibility using products such as SQL Server and SharePoint. You will look into the power of data mining ...