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Using Industry Best Practices to Design Better Visuals

Even though presentations have been created millions of times since PowerPoint’s initial release in 1990, the presentation industry is much younger. It took many years before some people developed better expertise in terms of what works for the audience and the presenter. Since research on the specific topic of presentations with the help of PowerPoint also had a slow start, we mostly had to use trial and error for a while.

Luckily, the presentation industry has matured, and we now have reliable experts helping us define best practices. Also, the Presentation Guild, an organization created by industry experts in 2015, has established professional presentation standards generally accepted ...

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