Million Dollar Micro Business

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You have built your website, created your branding and set up all your social media content marketing. You know who you are, what you stand for, what you want to communicate and your pricing. If you've been implementing as you've progressed through this book, you've done a lot — in fact, you've worked your butt off. And I'm sure it hasn't been easy. There have likely been times when you've wanted to chuck in the towel. ‘Oh my gosh, this is huge! She told me it was going to be simple.’

Creating a million dollar micro business is simple, but it's not easy. Many people will commit to getting started; fewer will commit to excellence and persist even when the going gets tough. But you can do hard things. You're not easily deterred. You know you want to have a go and leave a mark. You know that life can be hard no matter what you do, so you may as well choose a life that's rewarding both for you and for a bunch of people you work with along the way.

Everything you've done so far has led you to this next scary step. You're almost ready to launch, but the fear of failure is strong. As long as you don't launch, you can still cling to the belief that this is going to lead to all kinds of awesomeness. Once you hit go, you know it's the time of reckoning. You'll either sink or swim, and you put yourself at risk of confirming your deep-seated fear that you suck. Let me assure you, you definitely don't suck, and if your launch is not well received, then remember, it's all ...