Model Business Letters, Emails and Other Business Documents, 7th Edition

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Presentation matters

There are many modern communication methods available today, but the traditional business letter remains an important means of sending printed messages. As the business letter acts as an ambassador for the company, it is vital that it gives a good first impression. That means it must look good, so it is helpful business practice to ensure good quality stationery and printing for the letterheaded paper. Never underestimate the importance of the ‘first impression’. By setting high standards in the way you write, you will be helping to create and enhance the corporate image of your organisation.

Very often today instead of a secretary being asked to type documents for signature by the employer, it is the employer who ...