9. Sports Analytics
“Sometimes you win, sometimes you lose, sometimes it rains.”
—TIM ROBBINS AS EBBY CALVIN LALOOSH IN Bull Durham (1988)
The Great Recession had a profound effect on my consulting practice, which, at the time, was largely focused upon new product research and retail site selection. As a result, I had time to pursue a personal interest in sports analytics and enough time to write the book Without a Tout: How to Pick a Winning Team (Miller 2008b).
Although most data scientists and statisticians would argue that sports betting is a waste of time and money, there are statistically inspired touts like Bob Stoll (best known as Dr. Bob) who, using predictive models and published data about competing teams and players, realized a winning ...