Modern Data Architecture on AWS

Prologue

The Data and Analytics Journey So Far

“We are surrounded by data but starved for insights”

– Jay Baer

We have been surrounded by digital data for almost a century now and every decade has had its unique challenges regarding how to get the best value out of that data. But these challenges were narrow in scope and manageable since the data itself was manageable. Even though data was rapidly growing in the 20th century, its volume, velocity, and variety were still limited in nature. And then we hit the 21st century and the world of data drastically changed. Data started to exponentially grow due to multiple reasons:

• The adoption of the internet picked up speed and data grew into big data
• Smartphone devices became a common household entity ...