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Modern Management: concepts and skills, 14/e
book

Modern Management: concepts and skills, 14/e

by Samuel C. Certo, S. Trevis Certo
December 2014
Beginner content levelBeginner
480 pages
118h 48m
English
Pearson
Content preview from Modern Management: concepts and skills, 14/e

Communication

Communication is the process of sharing information with other individuals. Information, as understood here, is any thought or idea that managers want to share with others. In general, communication involves the process of one person projecting a message to one or more other people, which results in everyone arriving at a common understanding of the message. Because communication is a commonly used management skill and ability and is often cited as the skill most responsible for a manager’s success, prospective managers must learn how to communicate.13 To help managers become better interpersonal communicators, new training techniques are constantly being developed and evaluated.14

The communication activities of managers generally ...

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Publisher Resources

ISBN: 9780134729138