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Modern Management: concepts and skills, 14/e
book

Modern Management: concepts and skills, 14/e

by Samuel C. Certo, S. Trevis Certo
December 2014
Beginner content levelBeginner
480 pages
118h 48m
English
Pearson
Content preview from Modern Management: concepts and skills, 14/e

Challenge Case Summary

As you learned in the Challenge Case at the beginning of this appendix, a large company such as Ford Motor Company is involved in many different kinds of activities. Managing such an enterprise is a complex process. Over the years, scientists and observers of management have proposed various ways to understand what managers can and should do to help their organizations achieve their goals. Considering this history of management theory can suggest practical ideas for how Ford’s managers can help their company succeed in a challenging environment.

The classical approach to management recommends that managers continually strive to increase organizational efficiency and production, so it would likely be of great use to CEO ...

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Publisher Resources

ISBN: 9780134729138