© Manuel Amunategui, Mehdi Roopaei 2018
Manuel Amunategui and Mehdi RoopaeiMonetizing Machine Learninghttps://doi.org/10.1007/978-1-4842-3873-8_13

13. Google Analytics

Manuel Amunategui1  and Mehdi Roopaei2
(1)
Portland, Oregon, USA
(2)
Platteville, Wisconsin, USA
 

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Let’s look at a simple tool to better understand how our users interact with our web applications. This is a huge boon to web application developers. Building our own analytic tracker would require adding a lot of custom Flask code to every page to track users, along with a database to save those interactions and an analytical engine to make sense of it. That’s a lot of work! Instead, with Google Analytics, all we have to do is add a JavaScript snippet of code ...

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