INTRODUCTION

TRUST US, IT’S FIXABLE

Speed has gotten a bad name in business, much of it deserved. When Meta (née Facebook) printed “Move fast and break things” on cheerful company posters, it became the most visible convert of a widely held belief that we can either make progress or take care of people, one or the other. A certain amount of wreckage is the price we have to pay for inventing the future.

We’ve spent much of the last decade helping companies clean up that wreckage, and one of the main lessons from our work is that the trade-off at the heart of this worldview is false. The most effective leaders solve problems at an accelerated pace, while also taking responsibility for the success and well-being of their customers, employees, ...

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