Chapter 22
Ten Reasons Why Change Initiatives Go Wrong
In This Chapter
Getting the nature of your change initiative clear
Using programme management effectively
I find that change initiative is an extremely helpful term that's beautifully neutral and non-aligned. To me it simply means a programme or a stand-alone project. I use it when the organization I'm working with hasn't yet decided whether the initiative is to be run as a project or a programme, or when talking about a mix of programmes and stand-alone projects.
Each of these problems is also a reason to use programme management.
Failing to Clarify whether a Change Initiative is a Programme or a Project
One crucial error to avoid, and a key element in change initiatives failing, is mistakenly labelling them as projects when they're better treated as programmes; that's really what this chapter is all about. Of course, you may also come across the opposite of this situation, ...
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