Natural Language and Search

When you look at operational analytics and business data analysis activities—such as log analytics, real-time application monitoring, website search, observability, and more—effective search functionality is key to identifying issues, improving customers experience, and increasing operational effectiveness. How can you support your business needs by leveraging ML-driven advancements in search relevance?

In this report, authors Jon Handler, Milind Shyani, Karen Kilroy help executives and data scientists explore how ML can enable ecommerce firms to generate more pertinent search results to drive better sales. You'll learn how personalized search helps you quickly find relevant data within applications, websites, and data lake catalogs. You'll also discover how to locate the content available in CRM systems and document stores.

This report helps you:

• Address the challenges of traditional document search, including data preparation and ingestion
• Leverage ML techniques to improve search outcomes and the relevance of documents you retrieve
• Discover what makes a good search solution that's reliable, scalable, and can drive your business forward
• Learn how to choose a search solution to improve your decision-making process

With advancements in ML-driven search, businesses can realize even more benefits and improvements in their data and document search capabilities to better support their own business needs and the needs of their customers.

About the authors:

Jon Handler is a senior principal solutions architect at Amazon Web Services.

Milind Shyani is an applied scientist at Amazon Web Services working on large language models, information retrieval and machine learning algorithms.

Karen Kilroy, CEO of Kilroy Blockchain, is a lifelong technologist, full stack software engineer, speaker, and author living in Northwest Arkansas.