Small business epitomizes the American dream. From tinkering in the basement or garage to organizing a new business at the dining room table or college dorm room, entrepreneurs have been creating their versions of the American dream since the beginning of the republic. Some of the most notable start-up businesses that began as a vision of one or more individuals and became giants include Apple, Microsoft, Dell, Amazon, Facebook, Netflix, and countless others that have become behemoths across numerous sectors of the U.S. economy. Nevertheless, small business failures, which may be overstated, are caused by many factors.1 Small business owners can improve their chances of success if they understand the vulnerabilities they ...
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