Chapter 1 Introduction—Why do you want to launch a startup, anyway?
Have you ever had a great idea that you thought would sell? Maybe you have had an idea for a cool new product, service, or app? Most of us have, and most of us do nothing about it. It might be years later that we see a TV commercial for exactly that idea, right there in front of us. Oh! If only we had pursued that idea, we would be rich now. That little pain of regret that we feel is coming from somewhere inside of us, but from where exactly? Is it really that we wish we were rich? Or is there something else that we wish for? If it had been us on that TV commercial, what about it would make us proud and happy?
In this chapter, we will begin to introduce the overarching concept ...
Get Navigating Your Way to Startup Success now with the O’Reilly learning platform.
O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.
