Appendix C

Mossey Rock Simulation

In this simulation, participants are asked to read the background information below. This simulation is explained in Chapter 8 Strategy.
Mossey Rock is a quaint little town located in the heartland of our great country. Although it is only a 30-min drive to a major metropolitan center, most of the townsfolk prefer to do their shopping at one of the two general stores located in Mossey Rock. At these stores, one can buy a variety of goods, ranging from groceries to hardware equipment. Both establishments boast a soda fountain, which is quite popular among the younger generation as well. Like most small towns, Mossey Rock is proud of the fact that it has been able to preserve its many traditions, some of which date ...

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