Chapter 4 Exploitation of Current Events

People tend to get enthralled with current events, especially those related to disasters, threatening situations, or the latest escapades of their favorite Hollywood stars. As Zukin, we can take advantage of human nature in a way similar to black hats that use spam and malicious Web sites to lure unsuspecting Internet users into installing malware; however, it is much more difficult to conduct pin-pointed attacks against a specific set of employees using the same tactics used by malicious hackers that can spam millions of users in the hope of catching a handful of victims. As Zukin, we need to conduct multipronged focused attacks in a way that appears to be legitimate and do not prompt suspicion.

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