On Web Typography

Resources

Quick tips for improving your typography

• When in doubt, make it bigger. This is rarely true in design, but I’ve found it to be the case when designing for the screen. Err on the side of making your type too big rather than too small.

• Create hierarchy. Type embodies what you want to say with your design, and it creates and supports your website’s structure. Use contrast, size, color, and placement to create a design system that prioritizes content to guide your readers.

• Look for quality typefaces. Just as buying fresh ingredients is a good way to start preparing a meal, finding quality typefaces is the first step toward good typography. Those typefaces may not be free, but they’re often more sturdy and versatile than free options. ...