CEO or CIO—Which Hat Fits You Best?
IDEAS ARE a dime a dozen. So goes the old maxim. There is a hard truth to that. An idea has little value in the real world until it is actually in the real world—selling in the marketplace, benefiting consumers in some way, and generating revenue for whoever owns and manufactures it. There are basically two ways to get your idea to market: do it yourself or get a company to do it for you.
Doing it yourself means starting a new business, or if you already own a business, adapting and expanding it to develop, manufacture, market, sell, and distribute the product or process. That’s the chief executive officer (CEO) ...
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