Book description
Examines the state of research of online and blended learning in business disciplines with the intent of identifying opportunities for meaningful future research and enhancing the practice of online teaching in business schools. The book evaluates research from business disciplines such as accounting, economics, finance, information systems (IS), management, marketing, and operations/supply chain management. The author reports on topics attracting interest from scholars in the respective disciplines, the methods commonly used to examine those topics, and the most noteworthy conclusions to date from that research.- Written by a leading scholar on online learning in the business disciplines
- The author is the current editor of the leading Learning and Education journal
- Focused on online and blended learning in business schools
Table of contents
- Cover image
- Title page
- Table of Contents
- Copyright
- About the author
- Preface
- Chapter 1: Overview of online business and management education
-
Chapter 2: Multi-disciplinary and program-level research in online business education
- Introduction
- Conceptual models and best practices
- Multi-course and cross-disciplinary studies
- Participant characteristics and behaviors
- Influences of technology
- Disciplinary effects and online learning outcomes
- Classroom comparison studies
- Program-level studies in online business education
- Conclusion
- Chapter 3: The ‘soft/non-life’ discipline: information systems research in online teaching and learning
- Chapter 4: The ‘soft/life’ disciplines: management and marketing in online business education
-
Chapter 5: The ‘hard’ business disciplines: accounting, operations, economics, finance and research in online teaching and learning
- Introduction
- Research in accounting education
- Research in operations/supply-chain management education
- Research in economics education
- Research in finance education
- Why is there not more research on online and blended teaching and learning in the ‘hard’ business disciplines, and why is this a problem?
- Conclusion
- Chapter 6: Where should we go from here?
- Bibliography
- Index
Product information
- Title: Online and Blended Business Education for the 21st Century
- Author(s):
- Release date: July 2010
- Publisher(s): Chandos Publishing
- ISBN: 9781780631615
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