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Online! The Book by Wendy Taylor, Chris Pirillo, John C. Dvorak

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Summary

The future of marketing is Internet marketing in one way or the other. Email marketing, Web-based marketing, or other forms of selling products using the power of the Internet will dominate all forms of selling in the future. This is largely because with the Internet it is easier to know who your customers are and how to cater to them. And, it should be noted, the speed of communications with the Internet rivals all other forms of communication. If you have a product to sell—use the Net.

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