Judgment Methods
Forecasts from quantitative methods are possible only when there is adequate historical data (i.e., the history file). However, the history file may be nonexistent when a new product is introduced or when technology is expected to change. The history file might exist but be less useful when certain events (such as rollouts or special packages) are reflected in the past data, or when certain events are expected to occur in the future. In some cases, judgment methods are the only practical way to make a forecast. In other cases, judgment methods can also be used to modify forecasts that are generated by quantitative methods. They may recognize that one or two quantitative models have been performing particularly well in recent ...
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