O'Reilly logo

Operations Management: Processes and Supply Chains, 12th Edition by Larry P. Ritzman, Manoj K. Malhotra, Lee J. Krajewski

Stay ahead with the world's most comprehensive technology and business learning platform.

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, tutorials, and more.

Start Free Trial

No credit card required

Video Case Supply Chain Design at Crayola

A photo shows a Crayola painting kit.

The Washable Deluxe Painting Kit®, assembled at Crayola’s Lehigh Valley Industrial Park plant, contains paints and watercolors produced in the United States and paint brushes, a smock, and a sponge produced in Asia. Demand for the kit has grown substantially in international markets, prompting a redesign of the supply chain so that Asian demand can be satisfied by Asian production facilities capable of producing and assembling the entire kit.

Pearson Education

Crayola, LLC is a profitable, wholly owned subsidiary of Hallmark Cards of Kansas City, Missouri. The company’s world headquarters are located in ...

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, interactive tutorials, and more.

Start Free Trial

No credit card required