Actionable Intelligence
imagesypically, when someone analyzes their data using a dashboard or report and sees something of interest that they want to act on, they have to make a note about it and perhaps investigate it later on, when they are back at their desk and have access to all their applications. If they want to initiate a workflow or start a business process, they have to log on to another application, pick up the phone, or send an e-mail, involving themselves in more work and raising the risk of the action not being taken at all.

Get Oracle Business Intelligence 11g Developers Guide now with O’Reilly online learning.

O’Reilly members experience live online training, plus books, videos, and digital content from 200+ publishers.